MAG (previously titled MAG: Final Hour) is an upcoming MMO shooter for the PlayStation 3 in development by Zipper Interactive. The game was announced at Sony’s E3 2008 press conference. Various subtitles were being considered for the game, including MAG: Shadow War, MAG: Zero, MAG: Global Assault and MAG: Massive Action Game. The game is scheduled for release in North America on January 26, 2010. Release dates for the rest of the world have not yet been announced.

The game will utilize a new server architecture to support online battles with up to 256 players, with users divided into 8-player squads, with 4 squads forming a platoon, and 4 platoons forming a company. Each squad will be led by a player who has advanced through the game’s ranking system. Character statistics and development will also increase with frequent gameplay. The players most advanced in rank will be able to either direct the battle or participate directly in combat.
Basic battles will take place within ongoing, faction-based campaigns to encourage the player to actively play. The game’s E3 unveiling trailer featured large landscapes, tactics such as air strikes and parachuting, and a variety of vehicles, from tanks and APCs to airplanes.

The game will contain three different private military company factions:
1.)S.V.E.R. (pronounced “Sever”)-S.V.E.R is based out of Grozny, in the Chechen Republic. Unconventional in their look and a fierce fighting style, S.V.E.R operatives consists of former soldiers and citizens, some rumored to have criminal backgrounds.
2.) Raven- Based in Vienna, Austria, Raven Industries, Gmbh provides specialized military services using cutting-edge equipment and advanced tactical coordination.
3.) Valor- Founded by former U.S. Army officers, Valor Company, Inc. offers an experienced team of veterans drawn from U.S, British and Mexican special forces. The company is headquarted in the Alaskan wilderness.
Players will be able to customize the face, voice, and armor of their characters, as well as what weapons and kit they carry into battle. The game will be a first-person shooter.

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